graphic design | copy writing | logo design | printing | website developement

Do your visual and written communications work together to showcase your company’s unique strengths in memorable and motivational ways?

That’s what branding is all about – helping people think of your business first when they need your products and services.  Everything your company does that customers and prospects see, read, and hear presents opportunities to establish your brand more firmly in their minds.  Branding is important for every business, but more especially for those having many competitors offering similar products and services. 

RKR can help you develop a powerful identity consisting of elegantly blended visuals and messages that clearly state what your company is all about.  This identity is woven into every aspect of your marketing and business communications to present a cohesive theme your customers will remember and respond to.

With competition on the rise, you need to stand out and shine more than ever.  So whether you are establishing a new brand or simply freshening up your corporate image, RKR delivers a complete range of branding services that will give you significant competitive advantage. 

Call us when you’re ready to create or rejuvenate your brand.

Graphic Design

Do your marketing materials paint a uniform and professional picture of your business?

The design of your brochures, letterhead, advertisements, and every other communication tool should substantiate your business strengths.  RKR’s team of experienced graphic designers can help you attract attention, communicate ideas, and reinforce your professionalism and expertise.   Creativity is important in design, but so is good business judgment.  RKR therefore balances great art with business savvy when creating a brand’s visual identity.   We can do this because we’re veteran businesspeople as well as design experts, a rather unique and powerful combination. 

As a full-service marketing services company, RKR can ensure graphic design continuity in every aspect of your marketing program.  Not only will this enhance the image and credibility of your company, it will also help cement your unique strengths in the minds of your customers and prospects.  Owning the leading position in terms of “market mind share” will have a very positive impact on your bottom line.   That’s the ultimate objective of great graphic design, and RKR will help you make it happen. 

We look forward to showing you how.

Copywriting

Are the words on your website, brochures, and other marketing tools captivating, motivational, and credible, or do they simply give a plain-vanilla description of what you do?

The power of words is enormous.  A famous publicist observed that a well-chosen word has often sufficed to stop retreating armies, to change defeat into victory, and to save empires.  If your words are not as persuasive as you’d like, RKR can help.  We write to get attention, sustain interest, motivate, educate, and sell, sell, sell.  So make sure your marketing communications build your brand and deliver the right results by allowing us to help. 

RKR can support you with copywriting for websites, business letters, resumes and bios, scripts for commercials and corporate videos, proposals, advertisements, brochures, flyers, newsletters, training materials, business plans, corporate presentations, articles, press releases, white papers, headlines, tag lines, speeches, and more.  We’ll give polish, panache, and power to all of your words.  So make every word work to your advantage by choosing RKR as your copywriting partner.  Don’t settle for anything less. 

Just say the word, and we’ll show you how great copywriting can transform average messages into extraordinary results. 

Logo Design

What does your logo say about your business?

Having a memorable and professional logo is fundamental to developing your brand.  Your logo should symbolize the central message of your business.  RKR designs beautiful logos that visually convey your strengths, while balancing the practical aspects of the many ways your logo will be used.  For example, an elaborate and colorful logo may be stunning on letterhead or a tee shirt, but when converted to black and white for an advertisement or when reduced to fit on a promotional ink pen, it may not be as effective. 

RKR will ensure that your logo delivers the right combination of professional artistic expression, harmony with your strengths, and overall functionality. 

Is your logo ready for a facelift?  Talk to an RKR specialist to see for yourself how a great logo will say the right things about your business.

Printing

What’s the best and most economical way to print your marketing materials?

After your brochures or other marketing materials have passed through the design, copywriting, and approval stages, they’re ready for printing.  As your full-service marketing partner, RKR will continue supporting you every step of the way.  Not only will we help you select the right paper to print on, we’ll enable you to get the best possible quality, service, and pricing on your printing needs as well.  How? 

It comes down to relationships.  RKR works with an extensive network of printing companies that each have unique specialties and proven track records.  We make the process of finding the right printer for every project convenient and economical.  And by the way, just because a printer is ideal for one of your projects does not mean they’re the best choice for your other projects.  RKR’s relationships and experience in matching individual project needs with printing companies will help ensure you make the very best printing decisions every time.

Speaking of time, there’s no need to waste yours shopping all over town and on the Internet to find the best printing deal.  One call to RKR will give you several proven alternatives to choose from that meet with your quality, service, and budget needs.  

Call RKR to find the best printing company for your next project.

Website Development

Is your website more like a boring brochure or a skilled salesperson?

There’s lots of talk these days about the importance of having a good website.  It makes sense to have information about your products and services where prospective customers can find it 24/7.  But many companies stop right there, and don’t take full advantage of what the Internet can deliver today. 

RKR specializes in transforming websites into skilled salespeople.  To understand this concept, think about what an effective salesperson does.   A good salesperson proactively goes after new customers, develops relationships of trust, maintains two-way communications, overcomes objections, closes orders, and ensures customer satisfaction.  That’s a tall order for a brochure, but a well done website can help you do it all.   A website created by skilled business professionals who thoroughly understand the process of selling – the RKR team. 

RKR can help you push website content to those most likely to do business with your company, and draw in those searching the Internet for your particular expertise.  We also provide a broad range of relationship building tools that can be integrated into your website to help build trust, maintain an ongoing two-way dialog with your customers, and overcome sales objections.  If your products and services lend themselves to being purchased online, RKR’s e-commerce packages can deliver orders to your desktop, process payment automatically, and more.  We can include tools to help ensure customer satisfaction after sales are made.   RKR also optimizes websites for search engines so you will attract as much free website promotion as possible.

The technology to perform these vital functions is available now, and RKR can help you develop and fully implement the right combination to meet all of your business and budget needs.